Research Summary. Although Snapchat has only been around for less than a decade, the photo-sending app has made a huge impact on the social media scene. Snapchat has amassed a user following of millions and revenue of billions. Show
Snapchat has also become a popular platform for marketing to younger generations. It seems as though Snapchat will continue its pattern of growth in the coming years.
General Snapchat Statistics
Snapchat Statistics by Marketing Uses
Snapchat Statistics by User Demographics
Snapchat Statistics by User Behavior
Snapchat Trends and Projections
Snapchat Statistics FAQ
ConclusionSnapchat has become one of the fastest-growing and surprisingly enduring social media of our time. After less than ten years since its inception, Snapchat has amassed more than 332 million daily active users around the world. Today, there are over 5 billion snaps created every day. In other words, there are nearly 9,000 snaps sent on Snapchat every single second. The majority of Snapchat users belong to the Gen Z generation. More than 75% of people aged 13-34 across 20 different countries use Snapchat. In the United States alone, there are 88.5 million active Snapchat users as of 2022. The average Snapchat user spends about 31 minutes per day using the app. All these users are bringing the social media company a lot of money. Last year, Snapchat’s annual revenue was over $4 billion. Since so many people are using Snapchat daily, its become a powerful marketing tool for other companies. Approximately 18 billion videos are viewed on Snapchat every day, and many of those are advertisements. Approximately 16 million Snapchat users see sponsored filters daily. That’s a lot of eyes on an ad, especially when 60% of users are more likely to make an impulse purchase when they’re using Snapchat. In addition to rocking the social media world, Snapchat is also making waves in the marketing realm. How many users are there on Snapchat 2022?How many users does Snapchat have? In 2022, Snapchat will have 493.7 million users worldwide, placing it fourth-largest among the Big Five social networks: Facebook, Instagram, TikTok, and Twitter.
Do people still use Snapchat 2022?As of the first quarter of 2022, Snapchat has 332 million daily active users worldwide. This is an increase from the third quarter in 2021, which had 306 million.
What age is Snapchat for 2022?What age-rating is Snapchat? The platform is rated 13+.
How many users are on Snapchat right now?Snapchat has 293 million daily active users worldwide. An increase of 85.44% from 158 million daily users in 2016.
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How many people use Snapchat on a daily basis?. |