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When I first heard about Fable & Mane, I was beyond ecstatic that a South Asian-owned brand is not only making headlines but also bringing the timeless traditions of South Asian, Ayurvedic hair oiling to the mainstream market. The practice of hair oiling and using Ayurvedic herbs and ingredients to solve scalp and hair issues have been used for centuries. From the growth and moisturizing benefits of castor oil, neem, and aloe vera to the nourishing benefits of coconut oil, dashmool, and turmeric, Fable & Mane's line feels like it was created for me and my hair type. I felt proud and compelled to try out the line — to finally see myself represented in the mainstream hair-care game. Ever since I was a little girl, my mom would concoct a mix of oils and herbs, heat it, and massage it into my scalp and hair to deep condition from root to tip the night before I washed my hair. It was my first impression of self-care and giving my hair some much-needed TLC. It's a practice I continue to do at least once a week. Here's the thing: DIY isn't always your best friend. There were countless times when I used a little too much of certain ingredients, and my scalp and hair reacted in a not-so-great way, not to mention it created a giant mess in my kitchen and bedroom. Fable & Mane took that process and streamlined it to make it more manageable, accessible, and safe. It took the natural ingredients used from ancient times but formulated it with a scientific approach. If you have dry, dull hair and scalp or hair that requires nourishment, the line is a must have. I have always dealt with a dry and flakey scalp; sometimes, it gets so irritated and itchy. It's not a good look. Surprisingly, the Fable & Mane line eliminated my scalp concerns. Even my DIYs couldn't solve those issues! My hair felt so soft and smooth, I could not stop touching my hair and playing around with it. I was able to blow-dry and style my hair with such ease. The line is nourishing and rich, so a little goes a long way. I highly recommend the Fable & Mane HoliRoots Oil and Fable & Mane Shampoo if you primarily have scalp concerns. If you have dry and dull ends, the Fable & Mane Conditioner and Fable & Mane Hair Mask will do wonders in diminishing frizz and nourishing your hair. The entire line is clean at Sephora, is vegan and cruelty-free, and comes in recyclable packaging. Keep reading to see my in-depth review of each product and how I used it.  Image credit: brand Fable & Mane is cruelty-freeFable & Mane has confirmed that it is truly cruelty-free. They don't test finished products or ingredients on animals, and neither do their suppliers or any third-parties. They also don't sell their products where animal testing is required by law. When you shop through the above links, we donate 15% of our proceeds to animal charities!
About Fable & Mane “As a cruelty-free brand, we do not incorporate animal testing into our development phase or at the production level. We do not provide authorization to any third parties to perform animal testing on our products. In addition, we do not retail within any country that requires animal testing.” Is Fable & Mane owned by a parent company that tests on animals?Fable & Mane is not owned by any parent company that tests on animals. Is Fable & Mane sold where animal testing is required by law?No, Fable & Mane is not sold where animal testing is required by law. Is Fable & Mane certified cruelty-free by any organizations?Yes, Fable & Mane is certified by Peta. Is Fable & Mane vegan?Fable & Mane is 100% vegan, which means none of their products contain any animal-derived ingredients. How do you determine that brands like Fable & Mane are cruelty-free?We contact brands directly with our questions in order to get their full animal testing policy. If brands answer all our questions and confirm that no animal testing is happening at any point during production and beyond, they're added to our cruelty-free list. All brands we add have confirmed the information above. Fable & Mane Vegan Product ListFable & Mane is 100% vegan. Related BrandsGet our free 2022 guide and go cruelty-free for good.
Click the button below to join our mailing list and download our guide. Get The List Does Fable and mane have sulfates?What it is: A daily hydrating, sulfate-free shampoo enriched with tiger herb and coconut to gently cleanse hair for a silky and soft finish.
Is Fable and mane hair oil safe?Yes, all Fable & Mane products are formulated to be safe for color treated hair.
Is Fable and mane Indian owned?For Akash and Nikita Mehta, haircare is a family affair. The sibling founders of Fable & Mane turned the Indian tradition of hair oil massages from their childhood into an Ayurvedic haircare brand that's quickly become known for efficacious products that strengthen hair and promote growth.
Does Fable and mane help with hair growth?Fable & Mane HoliRoots Hair Oil
Infused with ashwagandha, dashmool and castor oil, the oil is like a tonic for the scalp – designed to improve the health of your scalp (increased circulation) and increase hair growth.
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Is Fable and mane a clean brand?
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