What are the features of Hootsuite?

October 5, 2022

New

Hootsuite Dashboard

Instagram Story in Composer

We’ve improved the Instagram Story publishing experience by bringing it into our primary Composer.

Learn more

.

New

Hootsuite Dashboard

Track your Reels in Analytics

Filter and report on metrics by post type in Analytics. Customize reports to attribute performance by photos, videos, reels, carousels, and much more across Facebook, Instagram, and LinkedIn. Learn more.

New

Hootsuite Dashboard

Vidyard Video Integration

Access Vidyard videos in Hootsuite, record your desktop, and schedule videos to your social channels.

September 29, 2022

New

Hootsuite Dashboard

Grammarly is now available in Composer

Check English grammar and spelling with Grammarly and publish with confidence knowing your writing is mistake-free. Grammarly in Composer also currently gives advanced suggestions, like tone detection, to make your writing better.

Learn more about Grammarly in Composer

.

September 29, 2022

New

Hootsuite Dashboard

Canva is available in Composer!

Create thumb-stopping visuals for all your social networks with Canva right in Composer. Canva templates make it easy to create content that stands out.

Learn more about Canva in Composer

.

New

Hootsuite Dashboard

Renaming "Publisher" and "Planner"

Previously known as “Publisher,” is now called “Planner”. Previously known as “Planner,” is now “Calendar”.

September 7, 2022

New

Hootsuite Dashboard

Create content faster with fresh updates to Composer

Now you can upload different images and videos to each social network - while creating one post. Moreover customize an image on a per network basis with the image editor. Take full control of your social presence. Learn more about the new Composer

here

.

August 3, 2022

New

Hootsuite Social Ads

Advanced Audience in Social Advertising

Automatically sync your CRM data into Facebook or Instagram using Hootsuite’s Advanced Audience feature and better target your existing or lookalike customers with your ads. Available for users of Salesforce, Hubspot, Marketo, Mailchimp and Dynamics. Learn more

here. 

New

Hootsuite Dashboard

Schedule and publish Instagram Reels

Schedule, publish, analyze, and moderate Reels straight from your dashboard—so you can maximize your Instagram while minimizing your workload.

July 12, 2022

Fixed

Hootsuite Dashboard

Warnings added when sending SRT files to LinkedIn

We’ve added clearer messaging when attempting to send videos to LinkedIn with attached SRT files. (LinkedIn does not support captions found in the SRT file.)

July 11, 2022

Fixed

Hootsuite Amplify

Duplicate “Send To Amplify” icon in Hootsuite Streams

We’ve resolved an issue that was causing a duplicate Send To Amplify option to appear in Hootsuite Streams when selecting More Options.

July 10, 2022

New

Hootsuite Dashboard

Add notes in Reports

Add short notes in your reports to share or export to add additional context behind the data you’re reporting.

July 6, 2022

New

Hootsuite Insights

Export individual dashboard components

Save time by exporting your mentions from individual dashboard components in either CSV or visual format.

Fixed

Hootsuite Dashboard

Performance issues with Bulk Composer

Our developers have resolved an issue that was causing the dashboard to become unresponsive when using our Bulk Composer options.

New

Hootsuite Amplify

Admin settings in topic management

Amplify admins can now perform the following tasks related to topic management:

  • Create, edit and delete topics

  • Manage member and team subscriptions to topics

  • Manage member permissions within topics

  • See topic info at a glance including topic name, topic  type, active post count (new data that wasn’t previously available) and subscriber count

Fixed

Hootsuite Dashboard

Image editor cropping Issues

Our developers have resolved an issue that was causing our image editing tool to apply incorrect aspect ratios when selecting a cropping preset.

New

Hootsuite Dashboard

Track ROI within Hootsuite Analytics

 Customers can now track ROI directly in Hootsuite Analytics for organic and paid (new) accounts, instead of switching between Analytics and Impact.

June 20, 2022

New

Hootsuite Dashboard

Instagram Commerce product tagging

Add commerce product tags to Instagram feed posts and videos to support e-commerce shopping.

June 7, 2022

Fixed

Hootsuite Dashboard

Auto-Scheduler Options Were Not Saving As Expected

Our Amplify Team has resolved an issue that was causing Auto-Scheduler options to revert automatically, instead of saving as expected.

May 26, 2022

New

Hootsuite Dashboard

TikTok is now available on Hootsuite!

 

in Hootsuite: Schedule TikTok videos, moderate comments, and track analytics—all within the Hootsuite platform.

May 20, 2022

Improved

Hootsuite Amplify

Manage your Amplify and Microsoft Teams content more efficiently

We've refreshed your Amplify and MS Teams content experience! Now you can personalize, schedule and share your posts via MS Teams Groups. Download the app

May 4, 2022

New

Hootsuite Dashboard

Export your mentions list visually

Save time by exporting your Mentions panel view in a visual format, while  including both qualitative and quantitative data in your reports.

April 20, 2022

New

Hootsuite Insights

Direct publishing for Instagram carousel posts

You asked for it, and we delivered! Publish your Instagram carousel posts right from Hootsuite—no more push notifications. 

April 13, 2022

New

Hootsuite Dashboard

Instagram Boost Now Available

Boost your top-performing Instagram posts to reach more people—right from Hootsuite! Learn more

here

.

April 5, 2022

New

Hootsuite Amplify

See scheduled posts in Amplify

Can’t remember if you scheduled a post in Amplify? Now you can find scheduled posts In your custom scheduling options.

New

Hootsuite Amplify

Amplify app for Slack

You asked, we delivered! Our new Amplify app for Slack lets your employee advocates and social sellers view, filter, and share Amplify content, right in Slack. Have your admin install it into your Slack workspace to make it available for all your employee advocates. 

Improved

Hootsuite Dashboard

Find new apps in Streams

During the new board setup process, you’ll now see three featured apps that you  can install directly from Streams.

New

Hootsuite Mobile App

Link settings in Mobile Composer

Now you can apply link settings while composing messages on the Hootsuite mobile app. For all plans that have access to the ow.ly shortener, Business and Enterprise users can set up link presents on desktop that will be available in the mobile Composer.

New

Hootsuite Social Ads

Ad account overview widget

Quickly view your ad account metadata, status and main spending metric with the new ad account widget.

New

Hootsuite Dashboard

Global Filtering Reports

Filter all your Analytic reports using a unified drawer for filters. This filter drawer will support filters from all of the data providers in Hootsuite Analytics, and also lets you view all of the selected filters by Instagram tags.

March 22, 2022

Fixed

Hootsuite Insights

Data missing from Facebook Fans metric

We’ve fixed an issue that was causing the Facebook Fans metric to appear empty.

March 14, 2022

New

Hootsuite Dashboard

“Send Now” posts in Planner

Planner now shows your “send now” posts in addition to scheduled posts, making it easier to see all posts you’ve sent. (Available for both Hootsuite Dashboard and Planner)

Fixed

Hootsuite Dashboard

Blank screen when assigning messages

We’ve resolved an issue that was causing a blank screen to appear when attempting to assign messages to team members.

March 2, 2022

New

Hootsuite Dashboard

Word cloud visualization

See your data in a new way with word cloud visualization in Analytics.

Improved

Hootsuite Social Ads

Filter for paid ads in Planner

You can now use the Post Status filter in Planner to filter by ads, along with all the unique statuses an ad can be in.

New

Hootsuite Social Ads

Target behaviors and demographics on Facebook and LinkedIn

Use all the detailed targeting options available natively on Facebook—now in Hootsuite. Select the Behaviors and Demographics options in addition to Interests and use detailed targeting options to include and exclude people from your target audience.

New

Hootsuite Dashboard

New homepage with Social Score

We’ve created a brand-new homepage for Professional users with improved navigation, new help and resources, and a Social Score that shows you a daily snapshot of your social media performance based on posting and engagement data. See how you compare to other businesses like yours and gain personalized recommendations to increase your score and reach the top percentile of growing businesses!

New

Hootsuite Social Ads

LinkedIn lead generation ad campaigns

Publish lead generation ad campaigns on LinkedIn right from Hootsuite—no need to switch to LinkedIn Ads Manager.

February 15, 2022

Fixed

Hootsuite Dashboard

Some links causing crashes within Composer

We’ve fixed an issue that was causing the Hootsuite Composer to crash after entering some URLs.

New

Hootsuite Dashboard

Paid updates for Synaptive apps now available in Streams

We’ve made it easier to add additional accounts to the following apps right from the dashboard (previously, customers had to contact our development partner Synaptive): 

  • Adview

  • oneclick.bio

  • Panoramiq Insights

  • Panoramiq Multiview

  • Pendulum

  • Autopublisher

Improved

Hootsuite Amplify

New welcome email template

A new Amplify welcome email supports the launch of the new Amplify mobile experience inside the Hootsuite app by instructing users on mobile to download the Hootsuite app (instead of the current standalone Amplify app). 

Improved

Hootsuite Social Ads

Enhanced Ads Planner side panel for Social Ads

When managing ad campaigns in Planner, you can now pause or resume your ad campaigns in the side panel. We’ve also added performance metrics to the side panel to help you see how your campaign is performing in one glance.

New

Hootsuite Amplify

Amplify workflow improvements

When an Amplify admin composes a message for multiple networks and then selects Send to Amplify, a message now informs them that their post will display initial content only.

Improved

Hootsuite Dashboard

Twitter Advanced Search in Streams

We’ve added a brand-new Stream type—Twitter Advanced Search—that makes it far easier to perform advanced Twitter search queries. Take it for a spin to listen to what people are saying about your brand or competitors, or to find other opportunities to engage with your audience.

New

Hootsuite Social Ads

Improved ad placements selection for Facebook and Instagram

When managing Facebook and Instagram ads, you can now specify whether you want to use automatic placements or select the placements manually.

February 14, 2022

Fixed

Hootsuite Mobile App

Missing mobile notifications

We’ve fixed an issue that was causing some post notifications to not be sent out as expected.

February 2, 2022

New

Hootsuite Dashboard

Twitter Advanced Search

Advanced search allows users to tailor their Twitter search results in a powerful way. By combining different fields and filters, customers can listen to what people are saying about their brand or competitors, and focus in on other opportunities to engage with their audience.

January 20, 2022

Fixed

Hootsuite Dashboard

More Options within Interaction History

Our developers have resolved an issue that was causing the “more options” icon within interaction history to be non-responsive. This icon, noted by 3 dots, will now bring up more options to do with the corresponding user and their interactions.

January 14, 2022

Improved

Hootsuite Mobile App

Find your drafts and post easier in Publisher

We’ve fixed an issue with scheduling for Twitter secured profiles and an issue that was preventing users from downgrading their accounts. We also fixed a "no internet connection" banner that was appearing in notifications.

January 11, 2022

Fixed

Hootsuite Impact

Enabling both Push and Email notifications when publishing to Amplify

We’ve resolved an issue that was causing newly published Amplify posts to only trigger either Push or Email notifications. You can now enable both types of notifications.

Which of the following features can be found in Hootsuite?

Hootsuite is a social media management tool with features to help with planning, scheduling, and syndicating social posts. Key features include automatic scheduling, social media monitoring, performance reporting, basic task management and more.

What are the benefits of Hootsuite?

Hootsuite Wins Best Overall Social Media Management Platform in 2022.
Publish and schedule. Plan your posts with ease..
Engage customers. Manage incoming messages from multiple social channels..
Monitor activity. Stay informed about market trends and competitors..

What 4 features are available on the Hootsuite mobile app?

Here's an overview of what you can do in each area of the Hootsuite mobile app..
Account..
Streams..
Compose..
Planner..
Inbox..
Amplify..
Notifications..

What platforms does Hootsuite manage?

Connect with 20+ social networks.
Facebook. Get more engagement and grow your Facebook following. ... .
Instagram. Edit and plan photos, videos, carousels and stories with ease. ... .
Youtube. Get more views and save time managing your video content. ... .
LinkedIn. ... .
Twitter. ... .
Pinterest. ... .
TikTok..